Background: Natural peanut butter meets rapid wholesale growth
Since 2013, Spread the Love (STL) has been producing high-quality, natural peanut butter. After cracking open key distribution partnerships and landing major wholesale customers, growth took off.
This is exactly what founders Valerie and Zach had been working toward for years. However, they started running into a new set of problems. The rapid increase in demand meant their operations were more crunchy than were buttery-smooth.
Challenge: Patchwork systems couldn't scale
Workflows involved juggling data from three different locations—Sharepoint, Outlook, and Extensiv's 3PL Central—a fragile network of systems that didn't interact. Too much time manually processing orders, copy-pasting inventory data, and looking across systems to determine invoice statuses.
In a nutshell, there were data AND process challenges. CFO and Head of eCommerce Eloy Yndigoyen set out to fix both.
“When I started, there were no processes. We were just way too small to justify some of these tools. Over time, we've found patchwork solutions, but I used to have to create every invoice in QuickBooks manually, on top of doing sales orders for that, too. DOSS finally provided a comprehensive and efficient system to manage our operations.”
— Eloy Yndigoyen, CFO / Head of eCommerce at Spread The Love
Solution: Streamlining order-to-cash
DOSS integrated across STL’s partner network, constructing streamlined workflows to automate order management, inventory management, and finance & accounting.
"With our 3PL integration, inventory is recognized accurately and in real-time. If we send 40 packs and 36 packs, the system correctly tracks the total count of jars while maintaining the integrity of each pack as its own SKU. This has greatly improved our inventory management and efficiency." — Zach Fishbain, Co-Founder and CEO at Spread The Love
With a few clicks, Eloy and his team are able to:
- Receive an order from a wholesale customer via email and identify their shipping location
- Receive an order from a wholesale customer via email and identify their shipping location
- Select line items from their product catalogPush all of this to their 3PL Warehouse Management System via API with Workflows
- Automatically generate and send invoices with integrated payment links for seamless transactions
Impact: From 5 hours to 25 minutes per week
With DOSS, order processing time went down 12x, from 5 hours to 25 minutes per week while maintaining 100% accuracy in fulfillment, giving the team a single source of truth for operations.
“We're growing methodically. DOSS has been crucial in helping us manage our growth without compromising on efficiency or accuracy.”
— Eloy Yndigoyen, CFO / Head of eCommerce at Spread The Love
Spread the Love continues to expand its product line of nut butters and artisan jams while giving back to local communities through its scholarship program for continued education.
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